{"id":2839,"date":"2026-09-20T16:06:35","date_gmt":"2026-09-20T07:06:35","guid":{"rendered":"https:\/\/goodlifetips.co.kr\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/"},"modified":"2026-09-20T16:06:35","modified_gmt":"2026-09-20T07:06:35","slug":"mcdonalds-g-dragon-collaboration-gochujang-butter-burger-menu-and","status":"publish","type":"post","link":"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/","title":{"rendered":"McDonald&#039;s G-Dragon Collaboration Gochujang Butter Burger Menu and Merchandise"},"content":{"rendered":"<p>Gochujang Butter? What would it taste like if McDonald&#039;s created a burger that captures the spiciness of Korean food? The &#039;Gochujang Butter Burger,&#039; launching on September 17, 2026, in collaboration with global icon G-Dragon, is not just a simple new menu item, but a project to spread Korean culture targeting 13 Asian markets.<\/p>\n<p>In this article, we have summarized everything at a glance, from the release schedule and menu composition to information on PEACEMINUSONE merchandise. We have also included key points that are good to know before ordering a burger, so please refer to them.<\/p>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-452.png\" alt=\"Announcement of the schedule for the expansion of the Gochujang Butter Burger campaign, which started in Korea, to 13 Asian markets\" \/><\/figure>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#9%EC%9B%94_17%EC%9D%BC%EB%B6%80%ED%84%B0_%EC%8B%9C%EC%9E%91_%EC%95%84%EC%8B%9C%EC%95%84_%EC%A0%84%EC%97%AD%EC%9C%BC%EB%A1%9C_%ED%8D%BC%EC%A7%84%EB%8B%A4\" >Starting September 17, it spreads across Asia.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#%EB%A7%A5%ED%81%AC%EB%A6%AC%EC%8A%A4%ED%94%BC_vs_%EB%A7%A5%EC%8A%A4%ED%8C%8C%EC%9D%B4%EC%8B%9C_%EB%91%90_%EB%A9%94%EB%89%B4%EC%9D%98_%EC%B0%A8%EC%9D%B4\" >McCrispy vs. McSpicy, the difference between the two menu items<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#%EA%B3%A0%EC%B6%94%EC%9E%A5_%EB%B2%84%ED%84%B0_%EC%86%8C%EC%8A%A4_%EC%96%B4%EB%96%BB%EA%B2%8C_%EC%A1%B0%ED%95%A9%EB%90%98%EB%82%98\" >Gochujang Butter Sauce, How It Is Combined<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#PEACEMINUSONE_%EA%B5%BF%EC%A6%88%EB%8A%94_9%EC%9B%94_%EB%A7%90_%EC%84%B8%EB%B6%80%EC%82%AC%ED%95%AD%EC%9D%80_%EC%95%84%EC%A7%81_%EB%AF%B8%EC%A0%95\" >PEACEMINUSONE merchandise will be released in late September, details are still TBD<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#%EC%99%9C_%EC%9D%B4_%ED%94%84%EB%A1%9C%EC%A0%9D%ED%8A%B8%EA%B0%80_%EC%A3%BC%EB%AA%A9%ED%95%A0_%EB%A7%8C%ED%95%9C%EA%B0%80\" >Why this project is noteworthy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/#%EC%B6%9C%EC%8B%9C_%EC%A7%81%ED%9B%84_%EB%86%93%EC%B9%98%EC%A7%80_%EB%A7%90%EC%95%84%EC%95%BC_%ED%95%A0_%ED%8F%AC%EC%9D%B8%ED%8A%B8\" >Key points not to miss immediately after launch<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"9%EC%9B%94_17%EC%9D%BC%EB%B6%80%ED%84%B0_%EC%8B%9C%EC%9E%91_%EC%95%84%EC%8B%9C%EC%95%84_%EC%A0%84%EC%97%AD%EC%9C%BC%EB%A1%9C_%ED%8D%BC%EC%A7%84%EB%8B%A4\"><\/span>Starting September 17, it spreads across Asia.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-446.png\" alt=\"The Gochujang Butter Burger developed by McDonald&#039;s Korea is being sequentially launched in 13 Asian markets starting September 17.\" \/><\/figure>\n<p><strong>Korea from Thursday, September 17<\/strong> This marks the starting point of this campaign. This menu, directly planned and developed by McDonald&#039;s Korea, begins with a Korean-style sauce called Gochujang Butter and will be sequentially expanded to 13 Asian markets.<\/p>\n<p>This is not a method where the local branch follows instructions from the global headquarters. <strong>A model of re-exporting menus developed by the Korean branch to the rest of Asia.<\/strong>It can be viewed as a marketing strategy that incorporates both K-Food and K-Culture.<\/p>\n<p>Each Asian market plans to configure its menu and content differently to suit local consumer tastes. While the gochujang butter sauce is a common motif, this does not mean that the 13 markets will launch the exact same burger on the same day.<\/p>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-453.png\" alt=\"Comparison of juicy whole chicken leg McCrispy and vividly spicy chicken breast McSpicy\" \/><\/figure>\n<h2><span class=\"ez-toc-section\" id=\"%EB%A7%A5%ED%81%AC%EB%A6%AC%EC%8A%A4%ED%94%BC_vs_%EB%A7%A5%EC%8A%A4%ED%8C%8C%EC%9D%B4%EC%8B%9C_%EB%91%90_%EB%A9%94%EB%89%B4%EC%9D%98_%EC%B0%A8%EC%9D%B4\"><\/span>McCrispy vs. McSpicy, the difference between the two menu items<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-447.png\" alt=\"Comparison of two menu items: McCrispy and McSpicy burgers topped with Gochujang butter sauce and Colby Jack cheese\" \/><\/figure>\n<p>There are two new menu items. If you are confused about which one to choose, please refer to the information below.<\/p>\n<p>Both of them <strong>Gochujang butter sauce and Colby Jack cheese<\/strong>They use it in common. This means the difference lies in the patty.<\/p>\n<p>McCrispy focuses on preserving the juiciness of whole chicken thigh meat, while McSpicy uses chicken breast and concentrates more on the spiciness of gochujang itself. You can choose according to your taste.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%EA%B3%A0%EC%B6%94%EC%9E%A5_%EB%B2%84%ED%84%B0_%EC%86%8C%EC%8A%A4_%EC%96%B4%EB%96%BB%EA%B2%8C_%EC%A1%B0%ED%95%A9%EB%90%98%EB%82%98\"><\/span>Gochujang Butter Sauce, How It Is Combined<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-448.png\" alt=\"Spicy and savory gochujang butter dipping sauce to enjoy with burgers, French fries, and McNuggets\" \/><\/figure>\n<p>The core of this project is <strong>Gochujang butter sauce<\/strong>This sauce, developed directly by McDonald&#039;s Korea, combines spiciness with the flavor of butter.<\/p>\n<p>It isn&#039;t just for burgers. This means it is also sold as a gochujang butter dipping sauce that can be ordered separately. You can dip McDonald&#039;s French fries or McNuggets in it. It can be fully utilized to add a new flavor to the snacks you already own.<\/p>\n<blockquote><p>Since gochujang butter is the key ingredient, the appeal of this campaign is that it can be fully combined with other McDonald&#039;s menu items.<\/p><\/blockquote>\n<p>One thing to clarify is that G-Dragon did not personally create this sauce or develop the burger. He is the face of this campaign and represents his influence as a global star.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"PEACEMINUSONE_%EA%B5%BF%EC%A6%88%EB%8A%94_9%EC%9B%94_%EB%A7%90_%EC%84%B8%EB%B6%80%EC%82%AC%ED%95%AD%EC%9D%80_%EC%95%84%EC%A7%81_%EB%AF%B8%EC%A0%95\"><\/span>PEACEMINUSONE merchandise will be released in late September, details are still TBD<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-449.png\" alt=\"Waiting for the limited edition PEACEMINUSONE x McDonald&#039;s collaboration merchandise scheduled for release at the end of the month.\" \/><\/figure>\n<p>Another pillar of this campaign is merchandise. The limited edition goods resulting from the collaboration between G-Dragon&#039;s fashion brand PEACEMINUSONE and McDonald&#039;s are <strong>Scheduled for release in late September<\/strong>am.<\/p>\n<p>However, much information remains undisclosed. Details such as product lines, prices, and purchase conditions will be announced sequentially through official channels in the future. While items are expected to be released in the form of clothing, accessories, and promotional goods, the exact composition and prices must be determined through an official announcement.<\/p>\n<p>Given that past collaborations between G-Dragon and PEACEMINUSONE have sold out or sparked a resale craze, it is highly likely that these new goods will also be popular. It is wise to keep an eye on the situation starting now if you plan to act quickly immediately after the information is released in late September.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%EC%99%9C_%EC%9D%B4_%ED%94%84%EB%A1%9C%EC%A0%9D%ED%8A%B8%EA%B0%80_%EC%A3%BC%EB%AA%A9%ED%95%A0_%EB%A7%8C%ED%95%9C%EA%B0%80\"><\/span>Why this project is noteworthy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-450.png\" alt=\"The Significance of the Asian Expansion of the Gochujang Butter Burger and G-Dragon Collaboration Campaign Led by McDonald&#039;s Korea\" \/><\/figure>\n<p>Generally, global brands have regional branches that operate under the direction of headquarters. This project is the opposite. <strong>Re-exporting menus developed under the leadership of the Korean branch to the global market<\/strong>It is a form of doing.<\/p>\n<p>By prominently featuring the Korean food gochujang to promote K-food, they simultaneously adopted G-Dragon, a global cultural icon, as their model. This signals that K-culture is expanding beyond entertainment into the food and lifestyle markets.<\/p>\n<p>This means that even a global company like McDonald&#039;s is fully aware of the creativity and consumption trends of the Korean market. This is the reason why it became a campaign expanding beyond a simple seasonal menu to 13 Asian countries.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%EC%B6%9C%EC%8B%9C_%EC%A7%81%ED%9B%84_%EB%86%93%EC%B9%98%EC%A7%80_%EB%A7%90%EC%95%84%EC%95%BC_%ED%95%A0_%ED%8F%AC%EC%9D%B8%ED%8A%B8\"><\/span>Key points not to miss immediately after launch<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure class=\"wp-middle-image\"><img decoding=\"async\" src=\"https:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-451.png\" alt=\"Gochujang Butter Whole Chicken Thigh McCrispy and Chicken Breast McSpicy Menu Comparison Chart\" \/><\/figure>\n<table>\n<thead>\n<tr>\n<th>Menu name<\/th>\n<th>Types of patties<\/th>\n<th>characteristic<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>McCrispy Gochujang Butter<\/td>\n<td>Whole chicken leg Cajun patty<\/td>\n<td>Juicy meat, crispy batter, and tender texture<\/td>\n<\/tr>\n<tr>\n<td>McSpicy Gochujang Butter<\/td>\n<td>chicken breast patty<\/td>\n<td>The spiciness is more distinctly revealed<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>To summarize, McDonald&#039;s Gochujang Butter Burger is a key project of McDonald&#039;s Korea starting September 17. <strong>The two new menu items and dipping sauces are the key.<\/strong>And the PEACEMINUSONE merchandise at the end of September is additional content.<\/p>\n<p>Since popularity is likely to surge immediately after launch, it is advisable to familiarize yourself with the menu and the campaign&#039;s background beforehand. We recommend joining us for this moment where Korean food meets global stars.<\/p>\n<p class=\"post-hashtags\"># McDonald&#039;s G-Dragon # Gochujang Butter Burger # G-Dragon Collaboration # TPEACE MINUSONE # McDonald&#039;s New Menu # G-Dragon Goods # McDonald&#039;s Limited Edition # Collaboration Menu # BIGBANG G-Dragon # TPEACE MINUSONE Goods # McDonald&#039;s Korea Menu # G-Dragon Limited Edition<\/p>","protected":false},"excerpt":{"rendered":"<p>Gochujang Butter? What would it taste like if McDonald&#039;s turned the spiciness of Korean food into a burger? The &#039;Gochujang Butter Burger,&#039; launching on September 17, 2026, in collaboration with global icon G-Dragon, is not just a simple new menu item, but a project to spread Korean culture across 13 Asian markets. In this article, we have summarized everything at a glance, from the launch schedule and menu composition to information on PEACEMINUSONE merchandise. We have also included key points worth knowing before ordering the burger, so please take note. \u2026 <a title=\"McDonald&#039;s G-Dragon Collaboration Gochujang Butter Burger Menu and Merchandise\" class=\"read-more\" href=\"http:\/\/goodlifetips.co.kr\/en\/%eb%a7%a5%eb%8f%84%eb%82%a0%eb%93%9c-%ec%a7%80%eb%93%9c%eb%9e%98%ea%b3%a4-%ec%bd%9c%eb%9d%bc%eb%b3%b4-%ea%b3%a0%ec%b6%94%ec%9e%a5-%eb%b2%84%ed%84%b0-%eb%b2%84%ea%b1%b0-%eb%a9%94%eb%89%b4%ec%99%80\/\" aria-label=\"Read more about \ub9e5\ub3c4\ub0a0\ub4dc \uc9c0\ub4dc\ub798\uace4 \ucf5c\ub77c\ubcf4 \uace0\ucd94\uc7a5 \ubc84\ud130 \ubc84\uac70 \uba54\ub274\uc640 \uad7f\uc988\">Read more<\/a><\/p>","protected":false},"author":1,"featured_media":2830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[912],"tags":[],"class_list":["post-2839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-in-life"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"http:\/\/goodlifetips.co.kr\/wp-content\/uploads\/2026\/09\/image-445.png","_links":{"self":[{"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/posts\/2839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/comments?post=2839"}],"version-history":[{"count":0,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/posts\/2839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/media\/2830"}],"wp:attachment":[{"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/media?parent=2839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/categories?post=2839"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/goodlifetips.co.kr\/en\/wp-json\/wp\/v2\/tags?post=2839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}